What Clients Say
We love the website. [The] reasoning is excellent and the result superb. It will definitely stand out from the crowd.Denise Chesworth Perth City Legal
Usability and User Experience
So — what are we talking about?
Basically, when these connected fields are effectively applied, use of your website will be easy, pleasant and efficient for your site's visitors.
That means happy customers and a bigger ROI for you!
Sales conversions and ROI
Naturally, you will have set goals for your website. For example, you might be selling a product and your goal is to make sales online. Or, you may have an accommodation business and your goal is to take online reservations. Alternatively, your site may be information-oriented and you may just want users to find the information they seek.
The total experience of the user from the time they land on your website, to the completion of the relevant transaction or their mission, should be straightforward, problem-free and enjoyable.
When your website has been designed around your customer as well as your business, your conversion rate will be higher. (That's the ratio of visitors to your website who complete the action you want them to complete.)
Making your website work
distinctiveweb will work with you to determine the needs of your customers and, in consultation with you, create the systems required for a high level of usability.
More about Usability
Usability refers to both quality and to an approach to product development that incorporates direct user feedback throughout the development cycle in order to reduce costs and create products and tools that meet user needs. Usability Professionals Association (UPA).
People will go to great lengths to avoid using difficult systems. Donna Spencer.
Clearly, it's to your best business advantage that your website visitors don't go elsewhere to have their needs met.
User-centred Design and User Experience
User-centred Design refers to building a website based on information about the users of the site, in order to meet the users' specific needs, as well as meeting the objectives of an organisation's business strategies.
A website that delivers optimal User Experience embraces all elements of the user's interaction with the website including aesthetics and functionality, to provide a positive experience.
Consulting and Audits
distinctiveweb offers consulting services in Usability and User Experience. We conduct audits and usability studies and can create — or recreate — your website from the ground up with the user in mind. We can also help you to put interim measures in place which will improve your website performance during the research and development phases.
Do your business's bottom line a favour
If you would like to enable your business to attain its website goals in a way that is as easy, efficient and enjoyable as it can possibly be for your customers, please contact us.